Jyoti Bhardwaj is a Bihari native who now resides in Mumbai. Jyoti owns 99.5% of the company, with the remaining 0.5% owned by her mother-in-law, who was her first investor.
ABOUT THE COMPANY
The company wants to give customers a new option. Tea Fit is an unsweetened beverage brand with no added sugar or sweeteners. Green tea, black tea, and hand-toasted barley were used to make this tea. This is the result of 15 herbs being combined. Their procitery is the brewing process. The company was founded in 2021 and has since gained over 20,000 customers. They are present in over 200 leading retailer stores across India. They sell their products via their online store, Amazon, Big Basket, Cred, and other channels.
Jyoti was inspired by her own family’s business idea because both of her parents were diabetic and sugar was not permitted in their home. Tea Fit products with a hint of sweetness contain barley and cinnamon as ingredients. The product has been FSSAI tested and contains no calories or sweeteners.
SHARK TANK
At a valuation of 16.67 crores, the founder requested 50 lacs for 3% equity in the company.
The final agreement was reached with all four sharks, Peyush, Vineeta, Anupam, and Aman, for 50 lacs for 8% equity in the company valued at 6.5 crores.
