Mithun Sacheti, one of the founders of CaratLane, an online jewelry marketplace, hails from a family with a background in jewelry and holds certification as a gemologist from the Gemological Institute of America.
PERSONAL INFORMATION
Details such as birthdate, birthplace, caste, religion, zodiac sign, and hobbies about him are unavailable.
EDUCATION
Mithun Sacheti graduated from Sydenham College of Commerce and Economics, and according to his LinkedIn profile, he pursued studies at the Indian Institute of Management Bangalore from 2009-10.
CAREER
In 2008, Mithun Sacheti’s initiated CaratLane, coming from a background of managing a family shop (Jaipur Gems). Transitioning from a shopkeeper, he recognized the need for innovation and chose the internet as the platform to reach a wider audience, leading to the establishment of CaratLane.
IN AN INTERVIEW
Sacheti expressed that he determined the need for a different approach, identifying the internet as the most effective means for innovation.
Consider this: a typical jewelry store may open a 10,000 sq. ft shop with only one door. However, on the Internet, individuals can explore a vast array of products from the comfort of their homes. Our success isn’t fueled by extravagant marketing or wild advertising, but rather by online visibility. The more exposure they have online, the greater their inclination to make purchases,” Sacheti explained.
