Saurajit Chatterjee is the Founder of Flair Media Group, based in Kolkata, West Bengal, India. He holds a full-time position at Flair Media, where he has been actively engaged in Talent Management, Influencer Marketing, Video Production, Sponsorship Sales, Marketing Consulting, and Event Management since January 2021.
EDUCATION
Saurajit pursued his academic journey at Kingston University, where he earned a Master’s in Marketing and Brand Management from 2015 to 2016. His core modules included Integrated Marketing Communications, International Marketing, Market Research and Data Analysis, Strategic Brand Management, Consumer Behaviour, and Branding Design.
Prior to his master’s degree, Saurajit completed a Bachelor of Commerce (B.Com.) Honours in Accounting and Finance at the University of Calcutta from 2011 to 2014. He was also actively involved in various activities and societies, such as the Debate Team.
CAREER
Prior to founding Flair Media, Saurajit served as the Director at Carnival Sports & Entertainment in India from May 2019 to the present. In this role, he managed brand properties and events, including the Carnival Cricket League 2019 with Top 16 Durga Puja Committees and the Run Kolkata (5K & 10K Marathon).
Before his tenure at Carnival, Saurajit worked as the Manager-Brand & Strategy at Greymind Communication Pvt. Ltd in Kolkata from March 2017 to August 2018. In this position, he headed marketing activities for Xtratime.in and Hangla Hnesel, overseeing brand revitalization strategies, client service management, social media strategy, and content creation.
His professional journey also includes a Marketing Internship at Viacom18 Media Private Limited in London, United Kingdom, from November 2016 to January 2017. During this internship, Saurajit was involved in planning and developing marketing campaigns, placing adverts in various media, and handling marketing campaigns for shows like Bigg Boss 10, Swabhiman, and Rising Star.
His educational journey started at South Point High School in Kolkata, where he completed his High School in Commerce in 2011, holding the position of High School Prefect. He also attended South Point School from 1997 to 2004 for Junior School, focusing on Business/Commerce.
Saurajit Chatterjee’s early engagement in professional roles includes a Summer Internship at Manthan Digital (Manthan Broadband Services Pvt Ltd) in 2014, where he handled customer queries, designed content-based posts, managed brand awareness in the digital platform, and achieved significant success in social media engagement.
In addition to his professional experience, Saurajit undertook various projects during his academic pursuits, including the Corporate Social Responsibility of Indian Tobacco Company (ITC) in 2013/14, supervised by Dr. Amal Roy Ghosh.
Throughout his educational and professional journey, Saurajit has demonstrated a diverse skill set encompassing brand management, marketing strategy, event management, and social media marketing.
